ABOUT
MY JOURNEY & PHILOSOPHY
MY JOURNEY & PHILOSOPHY
I grew up on my grandparents' farm in Albania.
Fields, animals, plants, seasons that was my first design education, before I even knew what design was.Then I moved to Rome to study Digital Applications for Visual Arts.
I graduated in October 2025 with a thesis on plant intelligence specifically, what the structural logic of biological systems can teach us about generative design.
That question is still the engine of everything I make.
I grew up on my grandparents' farm in Albania.
Fields, animals, plants, seasons that was my first design education, before I even knew what design was.Then I moved to Rome to study Digital Applications for Visual Arts.
I graduated in October 2025 with a thesis on plant intelligence specifically, what the structural logic of biological systems can teach us about generative design.
That question is still the engine of everything I make.


I grew up on my grandparents' farm in Albania.
Fields, animals, plants, seasons that was my first design education, before I knew what design was.
Then I moved to Rome to study Digital Applications
for Visual Arts. I graduated in October 2025 with
a thesis on plant intelligence specifically, what
the structural logic of biological systems can teach
us about generative design.
That question is still the engine of everything I make.




MY JOURNEY & PHILOSOPHY
THE DESIGNER'S LENS
THE DESIGNER'S LENS
THE DESIGNER'S
LENS




I start with a biological system a growth pattern,
an adaptive structure and ask what it would look like as a brand,
an interface, a generative installation.
Not because nature is beautiful. Because it's been solving
complex design problems for 400 million years and most studios
haven't figured that out yet.
CURRENTLY
Strategy & Futures Fellow at theZISO Studio
leading content strategy and visual communication
for a global design and futures practice.
Open to Creative Design, Brand Strategy, and AI Creative roles, hybrid or remote in Europe or abroad.
[selma.gjn@gmail.com]
I start with a biological system a growth pattern,
an adaptive structure and ask what it would look like as a brand,
an interface, a generative installation.
Not because nature is beautiful. Because it's been solving
complex design problems for 400 million years and most studios
haven't figured that out yet.
CURRENTLY
Strategy & Futures Fellow at theZISO Studio
leading content strategy and visual communication
for a global design and futures practice.
Open to Creative Design, Brand Strategy, and AI Creative roles, hybrid or remote in Europe or abroad.
[selma.gjn@gmail.com]
I start with a biological system a growth pattern,
an adaptive structure and ask what it would look like as a brand,
an interface, a generative installation.
Not because nature is beautiful. Because it's been solving
complex design problems for 400 million years and most studios
haven't figured that out yet.
CURRENTLY
Strategy & Futures Fellow at theZISO Studio
leading content strategy and visual communication
for a global design and futures practice.
Open to Creative Design, Brand Strategy, and AI Creative roles, hybrid or remote in Europe or abroad.
[selma.gjn@gmail.com]





